Workadu
SaaS - Online appointment scheduling
The Challenge
Re-launch the SaaS scheduling platform
Create a clear brand positioning, messaging and visual identity to help workadu showcase the unique benefits of an all-in-one, no-coding software for small businesses.
Create a clear brand positioning, messaging and visual identity to help workadu showcase the unique benefits of an all-in-one, no-coding software for small businesses.
The Solution
Digital marketing strategy, brand positioning, SEM+SEO strategy
- Website re-design and migration from WordPress to own Workadu platform
- Repositioned brand in a more niche but profitable software category
- Set SMART marketing objectives for the Workadu team to follow
- Analysed and suggested pricing practices and policies
- Fixed UX and technical SEO problems
The Results
Workadu has changed the front-end of the website with a more clear strategy and messaging helping them to attract more customers
- Voted for a "Game Changers" as a startup in Greece
- Showcased in huffingtonpost.gr
- Showcased as the best website platform for e-scheduling by pcsteps.gr
Need help with your
SaaS marketing?
SaaS marketing?
website design
Conversion website for transport services
performance marketing
Online student acquisition done right